Having a printed catalogue might be a great way for prospective B2C & B2B clients to see all that your sales representatives have to offer. However, in today’s digital era all businesses that are looking for faster returns have set aside printed catalogs and instead focus on integrating all their listings online through e-catalogues. With the limitless options in e-catalog design, you no longer need to physically reach out to your customers. Below mentioned are some advantages your business can avail of by providing your sales representatives with an e-catalogue:
1. Professional outlook
When you equip your sales team with e-catalogs, that offer numerous benefits to clients, you stand to gain more in terms of customer's perception. With online catalogs, you can leave the desired professional impression in the minds of your customers. Further, it shows that you are organized in your approach, farsighted and interested in providing the latest information to support your customers. This not only instills confidence in your company but also increase the productivity of your sales team.
2. Real-time updates
An up-to-date catalog is an indispensable sales tool while dealing with customers regularly. Professionals in a notable catalogue design company ensure that product and service updates from your company's back-office systems are displayed on the e-catalogue for easy access. Besides, printed catalogs are expensive and time-consuming to produce, and becomes invalid as soon as you make changes in your products.
3. Accurate orders
Using an e-catalogue can help you acquire accurate orders from customers. With online catalogs, you can let the customer view, complete and approve the order instantly. You can reduce the chance miscommunication concerning quantity ordered and the stocks available for sale. E-catalogs can eliminate high returns cost at the same time.
4. Usage efficiency
An integrated e-catalog developed by catalogue design company allows customers to browse through your products and place an order instantly. Customers can avoid the hassle of making phone calls, sending emails or filling out order forms. This saves you the money, which you otherwise had to invest in your sales team to physically hand out pamphlets. Moreover, your sales executives can reply to billing queries and provide customer support whenever the need arises.
Other benefits include:
· Conveniently display your catalog with interesting images and descriptions
· Increase workflow efficiency and eliminate duplicate data entry and
· Substantial cost-saving for data processing operations
· Easily modify, update and edit product information
· Link and up-sell products to customers
Rapid search is an important advantage that online catalogs can provide to businesses. E-catalogs allow buyers to make efficient inquiries as they can access this online publication from anywhere an internet facility is available. With the latest e-catalog design, buyers can search for specific product-related information, such as prices, descriptions, product images, etc. Sales representatives can share updated product data with as many retailers and online suppliers they want. An e-catalog offers them more flexibility to remove or add products, update features, and correct mistakes, all without reprinting.
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